Introduction to Binghatti’s Mega Move
In a bold and visionary step, Binghatti Holding Ltd. has announced a major acquisition, with the entire Dubai real estate market buzzing. With over 8 million square feet of gross floor area secured, this new project is not just another development, it’s a defining moment for the future of luxury and community living in the UAE. The AED 25 billion investment underscores the developer’s ambition and long-term commitment to crafting a world-class residential experience. This isn’t just a land purchase, it’s the foundation of a future city within a city. With plans to transform the plot into a master planned residential community, Binghatti is signaling its evolution from vertical residential towers to full-scale lifestyle destinations. For residents, investors, and the real estate sector as a whole, this move marks a shift in scale, ambition, and design philosophy.
What’s even more compelling is that this land, located in Nad Al Sheba 1, sits in one of Dubai’s most desirable locations, Meydan. It’s known for luxury, connectivity, and lifestyle richness. With this acquisition, Binghatti now has the canvas to build something iconic not just for today, but for generations to come. Binghatti’s Legacy of Innovation
To understand the significance of this new project, we need to appreciate Binghatti’s journey so far. From luxury towers in Business Bay to globally recognized branded residences like Bugatti Residences and Burj Binghatti Jacob & Co, the company has built a reputation for pushing design and engineering boundaries. Each project tells a story of innovation, architectural excellence, and a deep understanding of what modern residents desire.
Their existing portfolio includes collaborations with automotive and luxury giants like Mercedes-Benz and Bugatti. This consistency in delivering high-end, statement-making residences has made Binghatti a name that resonates not just locally but internationally.
So, when a developer of this caliber secures an 8 million square foot plot for a new residential hub, it’s not just news, it’s a signal. A signal that the future of Dubai’s real estate will be more integrated, luxurious, and community-driven than ever before.
The Location: Nad Al Sheba 1 in Meydan Why Nad Al Sheba 1 is a Strategic Choice
Nad Al Sheba 1, in the heart of the Meydan district, stands out as the perfect spot for a mega development of this scale. It's not just centrally located, it’s deeply rooted in the city’s culture and heritage, offering a blend of accessibility and exclusivity.
The area has long been associated with excellence. It’s the historic home of the original Nad Al Sheba Racecourse, the once iconic venue of the Dubai World Cup. But today, it’s fast becoming one of the city’s prime real estate destinations, known for its peaceful ambiance, premium villas, and world-class infrastructure. One of the biggest advantages of this location is its connectivity. Residents here will enjoy easy access to major highways, Downtown Dubai, the Burj Khalifa, and Dubai International Airport. For a family looking for a serene yet connected place to call home, or for investors wanting high potential returns, this location ticks every box. The Charm of Meydan
Meydan isn’t just a place, it’s a lifestyle brand in itself. Developed as part of Dubai’s vision to offer the best of sports, leisure, and living experiences, Meydan includes luxurious golf courses, race tracks, and premium residential communities. It offers a unique combination of calm suburban living and vibrant city energy.
Binghatti choosing this area for their landmark project speaks volumes. It shows they’re not just building homes; they’re curating a lifestyle, one that blends nature, luxury, and technology. This development in Meydan could very well redefine what master-planned living means in Dubai. And with the developer’s proven track record, there’s every reason to believe it will deliver on that promise. Project Overview: 8 Million Square Feet of Vision A Landmark in Scale and Value
This isn't your average residential project, it’s a mega endeavor set to reshape the skyline and redefine modern living. With over 8 million square feet of gross floor area, this development is one of the largest in Binghatti’s history, and possibly one of the most ambitious in Dubai’s current real estate pipeline.
The value attached to this development over AED 25 billion highlights the scale and vision behind it. This is a complete shift from just building luxurious skyscrapers to designing an entire community from scratch. It’s a natural progression for a developer that has already proven itself in the luxury vertical space. Binghatti isn’t simply adding more buildings to the city, they’re creating an experience.
A Glimpse into the AED 25 Billion Development
So, what can we expect from a development valued at AED 25 billion? While official master plans are yet to be unveiled, early indications suggest that this will be a self-sustaining, integrated community with every detail thoughtfully designed. Think premium villas, mid-rise and high-rise residential towers, and even luxury branded spaces, echoing Binghatti’s previous partnerships. It’s about giving Dubai’s residents an elevated standard of living and creating a model that future developers can look up to. With this plot, Binghatti has the space, the vision, and now the mandate to dream big and deliver bigger. What Makes This Community Unique
If there's one thing that sets this upcoming development apart, it’s the promise of delivering a refined, peaceful lifestyle without compromising on modern-day conveniences. In a city known for its fast pace and towering skyscrapers, creating a serene residential space that still keeps residents connected to everything they need is no small feat.
Binghatti’s vision for the project is rooted in balance. You’ll likely find wide open spaces, family-friendly layouts, and design elements that promote relaxation and wellness. Whether it’s the inclusion of parks, water features, or health-focused amenities, every element will reflect thoughtfulness and purpose. Conclusion
Binghatti’s latest move is more than just a big land deal. It’s a vision for the future of living in Dubai. With over 8 million square feet of space and an AED 25 billion investment, this master-planned community in Nad Al Sheba is set to be one of the most exciting developments the city has ever seen. The location is perfect. The plan is full of promise. From peace and luxury to smart technology and great design, everything about this project is designed to improve lives.
Whether you’re a family looking for a safe place to live, a buyer wanting comfort, or an investor looking for growth, this project has something for you. Binghatti is not just building homes they’re building the future.
RAK Properties has launched The Strand, a premier mixed-use development within the iconic Marjan Beach masterplan in Ras Al Khaimah. This project is set to redefine modern community living by combining residential, retail, cultural, and wellness experiences in one thoughtfully designed destination.
Spanning 187,000 square metres of land and offering 540,000 square metres of gross floor area, The Strand is among the most ambitious developments in Ras Al Khaimah. Its design reflects a commitment to sustainable, high-quality urban spaces, providing a vibrant and integrated community for residents, investors, and visitors alike.
The development emphasizes connected living, where work, leisure, and lifestyle coexist seamlessly. By integrating diverse amenities within a single community, The Strand establishes a new benchmark for mixed-use projects in the region.
Dubai is set to make global real estate history with the launch of the world’s first Mercedes-Benz branded city, a Dh30 billion master-planned development announced by Binghatti Developers in collaboration with the iconic luxury automotive brand Mercedes-Benz.
Named Mercedes-Benz Places – Binghatti City, the landmark project will be located in Meydan, one of Dubai’s most prominent and fast-growing districts. The development marks a major milestone not only for Dubai’s luxury property market but also for branded real estate worldwide, as it brings the Mercedes-Benz lifestyle into a fully integrated urban environment for the first time.
The announcement represents the second global residential collaboration between Binghatti Developers and Mercedes-Benz, building on the success of Mercedes-Benz Places Dubai. It also introduces Binghatti City as the first fully master-planned community in the developer’s history, signaling a new chapter in large-scale urban development for the Dubai-based company.
Spanning more than 10 million square feet, Mercedes-Benz Places – Binghatti City has been designed as a self-contained city that blends luxury living, retail, leisure, wellness, and green spaces into one seamless destination. The master plan will feature multiple Mercedes-Benz branded residential towers connected within a single urban ecosystem, offering residents a lifestyle centered on comfort, convenience, and connectivity.
Design across the development will be guided by Mercedes-Benz’s globally recognized Sensual Purity philosophy. This design approach focuses on combining emotional elegance with simplicity, precision, and timeless quality. The philosophy will shape not only the architectural identity of the buildings but also the everyday living experience within the community, setting a new benchmark for branded urban living.
According to the developers, the city has been planned as a walkable environment where residents can meet most of their daily needs within the community itself. Planned features include luxury residences, retail boulevards, dining and entertainment venues, parks and green corridors, cultural and leisure spaces, wellness and sports facilities, and modern mobility hubs. Together, these elements aim to create a complete lifestyle destination rather than a traditional residential project.
Ultra-Luxury Villas at the Pinnacle of Palm Jumeirah
The Crown Garden Villas collection consists of 38 grand five- and six-bedroom residences, positioned at the tip of Palm Jumeirah’s fronds, one of the most prestigious addresses in Dubai. This prime location offers residents panoramic views of the Palm’s iconic landmarks, the Arabian Gulf, and Dubai’s skyline, reinforcing Palm Jumeirah’s reputation as a global symbol of luxury waterfront living.
Each villa is designed across three distinctive architectural styles, blending modern elegance with functional luxury. Sizes range from 7,316 to 8,322 square feet, offering expansive living spaces ideal for high-net-worth homeowners and international investors seeking exclusivity.
Resort-Inspired Waterfront Lifestyle
Crown Garden Villas are designed to deliver a private resort-style living experience. Key lifestyle features include:
• Direct private beach access
• Landscaped private gardens
• Rooftop lounges with open views
• Expansive terraces for indoor-outdoor living
• Green courtyards integrated into villa layouts
Architectural elements such as floor-to-ceiling glazing, open-plan interiors, and cantilevered structures maximize natural light and enhance seamless transitions between indoor and outdoor spaces. Bold vertical beams and geometric design lines further elevate the villas’ contemporary aesthetic.
Community Living with Wellness and Green Spaces
Beyond private residences, Crown Garden Villas residents will enjoy access to a dedicated community clubhouse, offering dining, social, and wellness experiences. The development is also surrounded by two lush landscaped parks, contributing to Palm Crown’s growing network of green spaces.
This focus on walkability, greenery, and shared amenities aligns with Dubai Holding Real Estate’s broader vision of creating connected, vibrant communities that balance luxury with long-term livability.
Shah Rukh Khan Makes History in Dubai as Danube Properties Unveils SHAHRUKHZ by Danube on Sheikh Zayed Road
Dubai has made global headlines with the official launch of SHAHRUKHZ by Danube, a premium 55-storey commercial tower named after Bollywood icon Shah Rukh Khan. In an unprecedented moment in real estate, Danube Properties has created the world’s first celebrity-branded commercial tower dedicated to the legacy of one of cinema’s most influential stars.
The announcement took place during an exclusive gala event at Grand Hyatt Mumbai, where Shah Rukh Khan and Danube Group Chairman Rizwan Sajan celebrated a milestone that blends ambition, innovation and star power.
A Landmark Address on Sheikh Zayed Road
Situated prominently on Sheikh Zayed Road, SHAHRUKHZ by Danube is designed to become one of Dubai’s most prestigious business landmarks. The tower is crafted for global entrepreneurs, corporate leaders, high-growth companies and investors seeking a premium commercial address in a rapidly evolving economic hub.
It also symbolizes a shared journey of success, as both Shah Rukh Khan and Danube mark 33 years of achievement, resilience and worldwide recognition.
A Landmark Dedicated to the King of Bollywood
Shah Rukh Khan expressed deep gratitude during the launch ceremony, calling the honor emotional and inspiring. He shared that Dubai represents a city where dreams turn into reality and ambition is celebrated at every level.
Rizwan Sajan highlighted the parallel journeys of both icons, reflecting on their rise from humble beginnings to becoming global success stories united under one architectural landmark.
RAK Properties has launched The Strand, a premier mixed-use development within the iconic Marjan Beach masterplan in Ras Al Khaimah. This project is set to redefine modern community living by combining residential, retail, cultural, and wellness experiences in one thoughtfully designed destination.
Spanning 187,000 square metres of land and offering 540,000 square metres of gross floor area, The Strand is among the most ambitious developments in Ras Al Khaimah. Its design reflects a commitment to sustainable, high-quality urban spaces, providing a vibrant and integrated community for residents, investors, and visitors alike.
The development emphasizes connected living, where work, leisure, and lifestyle coexist seamlessly. By integrating diverse amenities within a single community, The Strand establishes a new benchmark for mixed-use projects in the region.
Dubai is set to make global real estate history with the launch of the world’s first Mercedes-Benz branded city, a Dh30 billion master-planned development announced by Binghatti Developers in collaboration with the iconic luxury automotive brand Mercedes-Benz.
Named Mercedes-Benz Places – Binghatti City, the landmark project will be located in Meydan, one of Dubai’s most prominent and fast-growing districts. The development marks a major milestone not only for Dubai’s luxury property market but also for branded real estate worldwide, as it brings the Mercedes-Benz lifestyle into a fully integrated urban environment for the first time.
The announcement represents the second global residential collaboration between Binghatti Developers and Mercedes-Benz, building on the success of Mercedes-Benz Places Dubai. It also introduces Binghatti City as the first fully master-planned community in the developer’s history, signaling a new chapter in large-scale urban development for the Dubai-based company.
Spanning more than 10 million square feet, Mercedes-Benz Places – Binghatti City has been designed as a self-contained city that blends luxury living, retail, leisure, wellness, and green spaces into one seamless destination. The master plan will feature multiple Mercedes-Benz branded residential towers connected within a single urban ecosystem, offering residents a lifestyle centered on comfort, convenience, and connectivity.
Design across the development will be guided by Mercedes-Benz’s globally recognized Sensual Purity philosophy. This design approach focuses on combining emotional elegance with simplicity, precision, and timeless quality. The philosophy will shape not only the architectural identity of the buildings but also the everyday living experience within the community, setting a new benchmark for branded urban living.
According to the developers, the city has been planned as a walkable environment where residents can meet most of their daily needs within the community itself. Planned features include luxury residences, retail boulevards, dining and entertainment venues, parks and green corridors, cultural and leisure spaces, wellness and sports facilities, and modern mobility hubs. Together, these elements aim to create a complete lifestyle destination rather than a traditional residential project.
Ultra-Luxury Villas at the Pinnacle of Palm Jumeirah
The Crown Garden Villas collection consists of 38 grand five- and six-bedroom residences, positioned at the tip of Palm Jumeirah’s fronds, one of the most prestigious addresses in Dubai. This prime location offers residents panoramic views of the Palm’s iconic landmarks, the Arabian Gulf, and Dubai’s skyline, reinforcing Palm Jumeirah’s reputation as a global symbol of luxury waterfront living.
Each villa is designed across three distinctive architectural styles, blending modern elegance with functional luxury. Sizes range from 7,316 to 8,322 square feet, offering expansive living spaces ideal for high-net-worth homeowners and international investors seeking exclusivity.
Resort-Inspired Waterfront Lifestyle
Crown Garden Villas are designed to deliver a private resort-style living experience. Key lifestyle features include:
• Direct private beach access
• Landscaped private gardens
• Rooftop lounges with open views
• Expansive terraces for indoor-outdoor living
• Green courtyards integrated into villa layouts
Architectural elements such as floor-to-ceiling glazing, open-plan interiors, and cantilevered structures maximize natural light and enhance seamless transitions between indoor and outdoor spaces. Bold vertical beams and geometric design lines further elevate the villas’ contemporary aesthetic.
Community Living with Wellness and Green Spaces
Beyond private residences, Crown Garden Villas residents will enjoy access to a dedicated community clubhouse, offering dining, social, and wellness experiences. The development is also surrounded by two lush landscaped parks, contributing to Palm Crown’s growing network of green spaces.
This focus on walkability, greenery, and shared amenities aligns with Dubai Holding Real Estate’s broader vision of creating connected, vibrant communities that balance luxury with long-term livability.
Shah Rukh Khan Makes History in Dubai as Danube Properties Unveils SHAHRUKHZ by Danube on Sheikh Zayed Road
Dubai has made global headlines with the official launch of SHAHRUKHZ by Danube, a premium 55-storey commercial tower named after Bollywood icon Shah Rukh Khan. In an unprecedented moment in real estate, Danube Properties has created the world’s first celebrity-branded commercial tower dedicated to the legacy of one of cinema’s most influential stars.
The announcement took place during an exclusive gala event at Grand Hyatt Mumbai, where Shah Rukh Khan and Danube Group Chairman Rizwan Sajan celebrated a milestone that blends ambition, innovation and star power.
A Landmark Address on Sheikh Zayed Road
Situated prominently on Sheikh Zayed Road, SHAHRUKHZ by Danube is designed to become one of Dubai’s most prestigious business landmarks. The tower is crafted for global entrepreneurs, corporate leaders, high-growth companies and investors seeking a premium commercial address in a rapidly evolving economic hub.
It also symbolizes a shared journey of success, as both Shah Rukh Khan and Danube mark 33 years of achievement, resilience and worldwide recognition.
A Landmark Dedicated to the King of Bollywood
Shah Rukh Khan expressed deep gratitude during the launch ceremony, calling the honor emotional and inspiring. He shared that Dubai represents a city where dreams turn into reality and ambition is celebrated at every level.
Rizwan Sajan highlighted the parallel journeys of both icons, reflecting on their rise from humble beginnings to becoming global success stories united under one architectural landmark.
